Five startups in the connected-device space are gearing up to pitch brand and agency decision-makers tomorrow, May 19, at Internet Week New York’s YP Theater stage.
At “Goliath Needs David: Startups Pitch Brands for Partnerships,” the startups (detailed below) will be compete for a chance at a paid pilot with a major marketer.
All they need to do is impress the judges. They include Venky Balakrishnan, Global Vice President of Digital Innovation at Diageo, owner of liquor brands like Smirnoff and Guinness; Ophelia Ceradini, VP Digital Innovation & Technology Group at the Estee Lauder Companies, whose brands include Aveda, Clinique and MAC; and Donnie Williams, Chief Digital Officer at Horizon Media, whose clients include Geico, Corona and Burger King.
If you’re attending IWNY, be sure to stop by the YP Theater inside the Metropolitan Pavilion at 3pm.
Here are the startups, in pitching order:
- Vengo: Vengo is a small, high-tech vending machine that can fit anywhere and be customized for any brand.
- Strap: Strap is an analytics and integration platform that accelerates the leap to wearables for brands, enterprises and developers.
- Rest Devices: Rest is leading the market in connected devices for the nursery. Its first product, Mimo, is the first in-market smart wearable baby monitor.
- SecureRF: SecureRF provides security solutions for the Internet of Things, including embedded systems and wireless sensor technologies used in non‐traditional payment systems, secure supply chain management, cold chain management, and anti‐counterfeiting applications.
- Chargifi: Chargifi brings convenient power to people where and when they need it most, so they can stop worrying about their battery and get back to what’s really important.